Life is Good at Kitty Hawk Kites

Spreading Optimism, One Tee at a Time

Life is Good is more than a clothing brand — it’s a movement rooted in simplicity, positivity, and joy. Since 1994, Life is Good has been sharing its message of optimism through high-quality apparel, headwear, and accessories featuring the iconic stick figure Jake and inspiring, feel-good graphics.

At Kitty Hawk Kites, we’re proud to partner with Life is Good across 12+ locations from North Carolina to Maine and Florida, offering a full selection of their cheerful gear for all ages. Whether you’re looking for a comfy t-shirt for your beach day, a hat that makes you smile, or a meaningful gift — you’ll find it here.

🧡 Spreading the Power of Optimism

📍 Find a Store Near You

Visit one of our 12+ East Coast locations

Below you’ll find store addresses, phone numbers, and store hours where available. Some locations are dedicated Life is Good stores, while others feature a curated selection inside our Kitty Hawk Kites retail locations.

NORTH CAROLINA

🏖 Beaufort, NC

📍 419 Front Street, Beaufort, NC 28516
📞 (252) 728-6670
🕒 Hours: Mon–Sat: 10am–6pm | Sun: 11am–5pm

🌊 Corolla, NC

📍 819 Ocean Trail, Corolla, NC 27927
📞 (252) 453-3685
🕒 Hours: Daily: 9am–6pm

🦆 Duck, NC

📍 1216 Duck Road, Duck, NC 27949
📞 (252) 261-8770
🕒 Hours: Mon–Sat: 10am–7pm | Sun: 11am–5pm

⛵ Hatteras, NC

📍 58848 Marina Way, Hatteras, NC 27943
📞 (252) 986-1446
🕒 Hours: Daily: 10am–6pm

🪁 Nags Head, NC

📍 3925 S. Croatan Hwy, Nags Head, NC 27959
📞 (252) 449-0650
🕒 Hours: Mon–Sat: 9am–8pm | Sun: 10am–6pm

🌅 Rodanthe, NC

📍 24502 Hwy 12, Rodanthe, NC 27968
📞 (252) 987-2297
🕒 Hours: Daily: 10am–5pm

🏄 Avon, NC

📍 Waves Village, Hwy 12, Avon, NC 27915
🕒 Hours: Daily: 10am–5pm

NEW ENGLAND

🦞 Newburyport, MA

📍 1 Merrimac Street, Unit 4, Newburyport, MA 01950
📞 (978) 463-2010
🕒 Hours: Mon–Sat: 10am–6pm | Sun: 11am–5pm

⚓ Portland, ME

📍 428 Fore Street, Portland, ME 04101
📞 (207) 253-5048
🕒 Hours: Daily: 10am–6pm

VIRGINIA

🏖 Virginia Beach, VA

📍 320 Laskin Road, Virginia Beach, VA 23451
📞 (757) 351-3959
🕒 Hours: Daily: 10am–7pm

FLORIDA

🌴 Destin, FL

📍 HarborWalk Village, 34 Harbour Blvd #110, Destin, FL 32541
📞 (850) 269-0700
🕒 Hours: Mon–Sat: 10am–8pm | Sun: 11am–6pm

NEW JERSEY

🌊 Barnegat Light, NJ

📍 17 W 7th St, Barnegat Light, NJ 08006
🕒 Hours: Daily: 10am–5pm

✨ Come See Why Life is Good

Whether you’re shopping for your next favorite tee or simply need a reminder that the glass is half full — we invite you to visit one of our Life is Good locations and feel the good vibes in person.

🛍️ Browse in-store
🌞 Smile more
🧡 Leave inspired

💛 Your Purchase Has A Purpose
About the Life is Good Playmaker Project

The Playmaker Project empowers teachers, counselors, and other frontline professionals with trauma-informed tools to help kids heal, learn, and thrive. Rooted in the power of optimism and play, this Life is Good initiative supports the healthy development of children facing adversity. In the United States, 1 in 3 children experience trauma like abuse, neglect, or household dysfunction. And 1 in 5 children will experience significant mental health challenge by age 8. The Playmaker Project works to ensure every child has the loving relationships and joyful experiences they need to heal and thrive. Every purchase you make helps support this meaningful mission. Learn more here->